Morgan Randall were looking to implement a unique, high impact solution for their stylish new office in Shoreditch, both in terms of their office design and their AV requirements. They wanted a solution which would complement their state-of-the-art website morganrandall.com, professional property photography and trendy offices. The initial requirement for Morgan Randall was to implement a high impact video wall into the large expanse of window in their new office.  So the first port of call for Morgan Randall was to search online for suitably qualified experts in video wall design and installation, this is when they approached MVS.  As with most large investments, Morgan Randall invited 3 AV contractors to bid for the work and MVS came out on top against our competition. We like to think our attention to details and willingness to go the extra mile stood out in our offering.  MVS presented demonstrations of all equipment prior to agreeing the final design, and keeping communication lines open at all times.

A large 3×3 video wall in portrait takes the main focus at the front of the office. We used Dynascan High Brightness video wall panels to ensure content stood out to passersby and importantly was visible in all conditions.  You often see a number of high street locations using standard brightness equipment and it is really not up to the task and the end result is significantly diminished.  The video wall was powered by the same Datapath equipment we installed at CAVIAR HOUSE.  Holding the video wall in position is a bespoke Video wall mount. The ceiling mounted system uses a track system, enabling us to install the video wall as close to the window as possible with minimal This is great for two reasons, firstly impact; the video wall is as close to the window as possible and does not lose any of the brightness when installed further into the building and secondly future maintenance and adjustments are easily carried out as the video wall glides back approximately 1 metre into the building allowing front access to the video wall. Samsung 24” High Brightness screens were used along the front elevation of the building (14 in total) to offer further customer engagement. The screens were built into the custom-made shop fit in the windows.  The internal system on chip technology was used alongside MVS’ cloud based digital signage licenses across the office to deliver custom signage to capture the attention of the passing public. In addition to the window displays, we installed a 65” reception screen, again, with a digital signage license and a media player with HD unit for TV capture. A background audio system was installed across the office with 3 individual zones – reception & front of house, main office and meeting room.  We used Bose speakers to provide a discreet level of audio in these areas.

The meeting room space needed to work with the impressive aesthetics of this cutting edge designed office so MVS hid all of the equipment in the ceiling and in equipment racks in the comms room. An Optoma projector was installed into a Screen International projector lift in the ceiling along with the recessed, Screen International tab tensioned projector screen. We installed a Barco Clickshare into the comms room along with Apple TVs and a hardwired HDMI input plate in the meeting room.  The client was suspect of the Barco Clickshare product as they have had bad experiences with wireless presentation systems. In the end we assured the client of the quality of their products and they specifically made reference to how impressed they are with the workings of the Barco. MVS installed the same equipment into their other 2 offices, Balham & Canary Wharf with slightly different configurations of screens and video walls. At Canary Wharf the client has asked to dim the screens in the evening as they are so bright!  A credit to the MVS solutions I think.

 

The brief was very fluid throughout the process and we had to be able to react quickly to the clients requirements. With other contractors bidding for Morgan Randall’s work MVS showed that good communication, understanding the client’s needs and demonstrating the equipment is an integral part of every sales process.  I truly believe that seeing is believing and the AV integrator is there to advise and recommend the right solution for the client, but with constantly evolving technologies and more and more manufacturers within the market, clients can get bamboozled with the choices so I take a selection of products I think are the best and let the client make the final decision.  I am sure there were 10 or more suitable products for this project but you have an obligation to advise the client and offering 10 products is not doing that.  I put two of the best products against each other and show the client first hand; they then know they are looking at the best and can make a decision based on requirements and budget whether they are suitable.  That’s exactly what we did with this client and came out on top against our competition.” Alistair Maher Business Development Manager

Dynascan arguably deliver the best high brightness screens on the market with the most products available to offer clients, including video wall panels, stand-alone large format displays, stretched LCD panels or 360 degree LED video displays. They are the perfect choice for retail applications.  They were demonstrated against an equivalent and came out on top for the client.The 24” High Brightness screens were the only product on the market for the specific solution in the windows that came in within the client’s budget. They look great and the sharpness of image is very impressive both MVS & the client are extremely happy with these.

As with any project, there are challenges to face and this project was no different.  The difficulty faced on this project was designing a solution enabling the video wall to be installed as close to the window as possible, while retaining access capability using standard bracketry, we would have needed to push the video wall further into the office to allow access for engineers to install and maintain in between the window and the video wall.  MVS designed a roller track system hung from the ceiling only with no track on the floor as requested by the client.  This obviously puts a lot of load bearing onto the system in only three points on the ceiling,  but we were not fazed by this and designed a column mounted roller track for the 3×3 video wall and the end result looks fantastic.  Not only does it look great the roll on the roller track is smooth and unyielding.

In principal this is a straight forward digital signage project with some additional requirements such as audio and meeting room technologies. The digital signage solution needed to support the high impact visual displays throughout each branch and offer the scalability and remote management of all assets.  Without the central management of the cloud digital sigange system the client would have had a segregated signage system managed locally which is time consuming and counter intuitive.  Now the client is able to control and monitor the system anywhere in the world.

 

Now it is completed, what is your favourite part of the install and why? 

It has to be the high bright 3×3 video wall in Shoreditch hanging from the rollertrack system. It works effortlessly and the impact of the screens from the street is like no other project we have been involved in.  Almost every passerby has a double take which is exactly what we were trying to achieve.

What is the client’s favourite part of the install?

Whilst Morgan Randall are delighted with the end result of the video walls and the brightness and clarity of the truly outstanding Dynascan screens, they are most pleased with the 24” High Brightness Screens in the shopfront.  They chose these displays because they are super bright, brilliantly clear and amazingly reliable.

 

MVS also completed similar projects for this client at 2 other locations and are working together with Morgan Randall on their future branches..watch this space!

 

For more information or pricing please call the London Sales Team for more info 0203 4111 630

Customer: Morgan Randall - Shoreditch, Balham & Canary Wharf
Categories: Digital Signage, Video Walls, Meeting Room AV & Background Music
Skills: System Design, Installation, Maintenance

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